Smart farming: not a drop too many 

Thanks to smart farming, farmers receive up-to-date information about the soil. They receive notifications when the plants need water and how much, so as not to spray a drop too many. 

Drones can also be used for this purpose: they fly over pear orchards and autonomously assess the health of the plants and whether they need more water or, on the contrary, a little less.

Responsible use of (rain) water 

The vegetable and fruit sectors make maximum use of collected and stored rainwater. Rainwater is mainly collected from the roofs of sheds and greenhouses. 

Rainwater is already conventionally used in the cooling and packaging processes of fruit and vegetables. However, tap water is used for sorting processes for food safety reasons. Of course, this is done sparingly. This water is recirculated and the water quality is closely monitored. Or it is reused to irrigate orchards and fields.